Alpha.ch

Skills and further development

It is impossible to know everything. Regular training and development are essential for an application in the management sphere.

WHAT’S THE FUTURE FOR INTERNATIONAL BUSINESS RESEARCH 2. December 2010

Introducing the concept of scientific mindfulness

HOW HAVAIANAS BECAME A GLOBAL BRAND 2. December 2010

The potential for emerging countries to become international marketers.

SMART PEOPLE, LEADING SMARTER PEOPLE 2. December 2010

We live in the midst of the worse financial crisis in more than 50 years, and take heart in the decline of oil prices as a sign of the easing of yet another crisis – the «energy crisis».

FROM PRODUCER TO SERVICE PROVIDER 2. December 2010

Industrial companies are increasingly defining themselves as “service providers” and offering customers “one-stop solutions”.

IMD World Competitiveness Yearbook 2010 5. August 2010

The World Competitiveness Yearbook published by IMD – the world’s leading business school located in Lausanne, Switzerland – covers 58 countries.